This is how I make 12 logos for 12 projects in 12 weeks

✅ Well, our second product sprint is done. Wazabi is a no-code super simple way for farmers to create click&collect shop to help them in the current situation.

I make logos for each of our projects. Jordan always says that my logos are way too minimalistic. Well yeah, he is right... I don't like to spend too much time on a logo at the beginning of the project.

👉 Here is the video about my process

💡 Few tips

• Don’t spend too much time on your logo in the beginning
• But spend some time on it!
• Sit back and think about what comes to your mind when you think about your brand
• Search google for abstract inspiration
• Search dribbble for specific inspiration
• Sketch on paper (anything! It can be ugly!)
• Use Figma to bring it to life (or even some logo generator / paying someone to do it)

The logo is an umbrella for your brand, it unites everything and it is the cheapest way to get trust from your users (together with other design assets). But overthinking/overspending on it, in the beginning, is a waste.

Btw. the new product sprint is starting now! 👉 Join our backstage and connect me on LinkedIn! 🔦

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